its that time again

Gifting season has started

Our source of inspiration

With Johnny Loco's lifestyle as a source of inspiration, every product is designed and developed with meticulous attention to detail. Our products are handmade with love & passion, so we can guarantee originality and quality. We create products that remind you about the beauty of life and inspire you to show up as you are. 

20th anniversary

Our celebrations will start in 2025

12

DAYS

12

HOURS

12

MINUTES

12

SECONDS

Congratulations to Johnny Loco!

Shop the look

So, does Johnny Loco really exist?

It all happened on a deserted platform at Barcelona’s central station in late August, 2005. We were touched by the heart and soul of a unique personality whose life philosophy is so infectious that we never stopped thinking about him. He introduced himself as 'Johnny'.

swiss made watches

Inspired by the moon's timeless elegance, the Luna Collection combines classic design with modern sophistication.

explore now

Discover us on Instagram

@byjohnnyloco / #johnnyloco

This is

Our Story